Besides its practical function of sun protection, the Hiko In Water We Live Cap is primarily designed to let the world know you love the water. And now you have the opportunity to do so in style.
In water we live. We think everyone can absolutely identify with these four words in this order. Because they simply embody the feeling after a long day of paddling where everything went well. The feeling when you nail the boof perfectly. When the roll works flawlessly in a tricky situation. It's just as true for someone who "only" paddles Class III whitewater as it is for someone riding their first 10-meter waterfall. It's there when you close your spray skirt and feel a little nervous. And also when you scout a spot and realize that today is the perfect day for it. And of course, when you're sitting around the campfire in the evening, the river rushing in the background, and you think to yourself, wow, I've been pretty lucky in life.
The HIKO story began in 1990 because, at the time, there simply wasn't any decent paddling equipment available in the Czech Republic. So Ivan and Marcela Hilgert had materials shipped from the USA to Prague and started sewing their first life jackets at night at their kitchen table. Business took off, and HIKO gradually grew into the innovative company it is today. "We make what we need to do what we love" – the slogan from HIKO's
Instagram page perfectly encapsulates their development.
But enough with the history lesson! Let's just celebrate this cool cap! And because the slogan is so great, it's also available on
hoodies and
t-shirts !
